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Channing & Company

Brand Design & Performance Marketing Services for Ambitious Brands

Unlock your next chapter of growth with strategic brand design and omnichannel marketing engineered to drive revenue, expand influence, and position your company to lead—across retail, digital, and culture.

Start, grow, and scale with Better Brands by Design™
Book a Strategy Call
Explore Our Services
See Our Work
Trusted by Global Icons & High-Growth Startups

Coffee Uplifts People Logo Designed by Channing Bailey/ Channing & Company

Channing & Company transforms ambitious ideas into iconic brands!

At Channing & Company, we believe in the transformative power of design to elevate brands, foster community, and drive real impact. Led by Channing Bailey, our team combines creativity and strategy to deliver solutions that go beyond aesthetics—our work builds thriving businesses, grows engagement, and amplifies purpose.

From high-growth startups to household names, we partner with ambitious Founders, CMOs, and creative teams to transform bold ideas into industry-defining brands.

Through the infinite power of design and collaboration, we drive commerce, build community, and shape culture.

Ambitious Brands Welcome!

Services

Strategy
Brand Identity & Logos
Illustration & Animation
Marketing & Campaigns
Digital & Social Media
Brand Partnerships
Product & Packaging Design
Books & Publications
Retail & Experience Design
Web & App
Creative & Visual Design
Brand Development
Consulting
Naming

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Build a brand people love.buy.champion.share.

Explore how Channing & Company builds Better Brands by Design.

All Services

Our services extend the entire customer journey.
Explore how Channing & Company builds Better Brands by Design.

Brand

— Strategy, Positioning, Story
Define who you are, why you matter, and where you’re going—so every decision gets easier and every message hits harder.
Capabilities & Services Provided

Brand Strategy & Positioning

Define your market position, value proposition, and the edge that sets you apart to win your category.

Brand Messaging & Voice

Say the right things, in the right voice, so people remember and share it.

Naming & Brand Architecture

Name it, map how it fits, and build a portfolio that grows.

Go-to-Market Strategy

Launch campaigns, measure what moves, and double down on winners.

Market Research & Customer Insights

Know your customer, what they need, spot real demand to prioritize what to do and say next.

Competitive Analysis & Category Mapping

Learn how competitors win, where the market’s moving, and the gap you can own.

Brand Innovation & Differentiation

Create new products, value, prove it fast, and own the edge. Clarify your value, design the category, and lead it. Value Proposition & Competitive Differentiation.

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Design

— Identity & System that Scales
Turn strategy into a living system—distinctive visuals, tools, and templates that stay sharp everywhere you show up.
Capabilities & Services Provided

Custom Logo Design

Collaborate directly with me—an award-winning designer and serial entrepreneur—to create a memorable, versatile logo that embodies your vision and mission.

Logo & Mark System

Systemize usage so lockups stay consistent and sharp everywhere.

Brand Color Palette & Typography

Create a cohesive, distinct visual identity across all platforms.

Art Direction & Layout

Set visual rules that keep every asset on-brand and production fast.

Brand Library & Templates

Speed up creation with ready-to-use, on-brand files.

Social Media Launch Graphics

Launch loud; drive saves, shares, and early momentum.

Packaging & Environment

Increase shelf stops and wayfinding to turn attention into action.

Book Design & Production

Create beautiful, best‑selling books—typography, layout, printing, binding—so words and images captivate readers.

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See Pricing

Marketing

— The Growth Engine
Turn attention into action—connect the right story to the right audience, then measure, learn, and scale.
Capabilities & Services Provided

Campaign Strategy & Creative

A memorable, versatile mark that’s legible at any size and owns your space.

Funnels & Landing Pages

High-converting flows that reduce friction and capture demand.

Email/SMS & Content Systems

Automated sequences that nurture, retain, and grow LTV.

Paid Media (Meta/Google/Retail)

Rapid testing to scale winners and lower CAC.

Analytics & Dashboards

Real-time visibility to optimize budgets and ROI.

Partnerships & Experiential

Collaborative activations that build brand, expand reach, and drive in‑store traffic and sales.

Learn More
See Pricing

Channing & Company

Better Brands by Design

Ambitious Brands Welcome

Our Clients

We work with clients of every size, across every industry, on every continent. From local businesses to iconic global brands, from fashion to technology, our work helps elevate visual identities and brand communication. Some of the clients we’ve had the privilege of working with:

Results

We work with clients of every size, across every industry, on every continent. From local businesses to iconic global brands, from fashion to technology, our work helps elevate visual identities and brand communication.
$170M
Revenue Generated
$88M
Brand Value Created
300%
E-commerce Growth
257+
Brands Transformed
12x
Return on Ad Spend
7:1
Marketing ROI
Book a Call
View Our Work

Coffee Uplifts People Logo Designed by Channing Bailey/ Channing & Company

CUP x Daily Paper: Brand Partnership Elevating Culture, Community, and Coffee

Channing & Company is a NYC brand design studio transforming ambitious ideas into industry-leading brands, shaping culture, and improving lives through design.

Channing & Company: Brand Design

Coffee Uplifts People: Flagship

Launching CUP at Target & Whole Foods. Coffee Uplifts People: Retail Marketing

Elevating Coffee: Blending Luxury, Flavor, and Culture with Coffee Uplifts People Packaging

CUP Rewards: Redefining Loyalty with a Lifestyle-Driven App

CUP Presents RUN x Adidas Runners: Uplifting Neighborhoods Through Fitness and Community

Brand Design & Performance Marketing
for Brands Built to Lead

Unlock sustainable growth with strategic brand design and omnichannel marketing engineered to increase revenue, amplify influence, and position your company to lead—across retail, digital, and culture.

Trusted by Global Icons & High-Growth Startups

Coffee Uplifts People Logo Designed by Channing Bailey/ Channing & Company

channing & company

ambitious brands welcome

We’re an entrepreneurial Brand Design Studio in New York City.

We empower startups and industry leaders to grow and create new brands through strategic business strategy and innovative design. Working with some of the world’s most successful founders, CEOs, and CMOs, we transform bold ideas into industry-defining brands.

Brand Strategy & Positioning

Win in your market with future-ready strategy and breakthrough brand thinking. Our unique 4Cs framework—Craft, Commerce, Community, and Culture—uncovers insights and opportunities that shape distinctive brands.

Creative Direction & Design

From visual identities to multimedia assets, our creative team crafts immersive, thoughtful designs that align with your brand’s values. We translate your business goals into memorable visuals and storytelling that resonate across channels.

Marketing, Content & Social Media

From campaign development to social media management, we bring your brand to life across digital platforms. We create integrated content strategies that drive visibility, engagement, and growth.

Experiential Design & Activations

We believe in the power of shared experiences. Our team designs interactive spaces and activations that blend storytelling with innovative design, engaging audiences and creating lasting connections.

You're in Good Company

channing & company

ambitious brands welcome

You're in Good Company

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